How to Use Clickbank and Amazon Marketplace to Choose the Right Product to Promote

In my previous blog post I wrote how important it was to choose the right product to promote, how Mack Michaels says he uses due diligence before he selects his product.

This blog post I will discuss the things to look out for when you go to Clickbank Marketplace.  Clickbank is good in that it has various statistics that help you to make good choices.  I have found a you tube video on a product called CBSurge.  This is a free product unless you want to upgrade to the elite package, but the free one does help you make very good choices.  If you want to watch the CB Surge video than click the link coloured yellow. Actually in a previous blog post on Clickbank I gave you the CB Surge video link, so forgive me for repeating myself, but I do think that if you are wanting to become an Affiliate marketer this is too important to gloss over.

The tutorial virtually explains all you need to know about the Clickbank Marketplace, and it also has other statistics which unfold to enable you to look deeper into the product.  For example it has a graph which shows you how the product is selling during the launch week, if the sales are going up or down.  It will tell you if it is a nine days wonder, or if it is something worthwhile to spend your time on. Mack Michaels says to do due diligence on a product to see if it is worth spending time on, and CB Surge definitely helps in this area.

CB Surge also comes with a very valuable statistic, it shows you the products that are almost impossible for you to promote, and it highlights those products in red and the ones that are possible to promote it highlights in green.  Don’t get confused with gravity, and CBSurge green and red stats, they have different meanings.  But the CB Surge green means simply the product is easy to promote, and the red means that for the ordinary affiliate marketer it is an impossible product to promote, not worth ones time and energy.

I think I have said everything needed to say about using Clickbank and choosing the right product. Hopefully you will find CB Surge an excellent tool to use. Do the due diligence needed to make the right choice and find a great product to promote.

Amazon is a different marketplace altogether.  I don’t know why, but I sort of envisaged that it would be very similar to Clickbank, with the main difference that products are physical as opposed to the digital products of Clickbank.  I had also been put off by the fact that commissions are so much lower, but from all the ideas I have gleaned from watching the you tube videos, it has changed my mind completely.

The beauty of it is there are many different ways that you can promote Amazon products, and something I didn’t know is that if anyone goes to Amazon through your affiliate link, and buys something that isn’t the product you were promoting, you still earn money from their purchase.  The other very important thing to remember, physical products have a higher conversion rate than digital, in other words people prefer to purchase a product that they know about and can see it, rather than an information product. With the exception that a person will buy an information, digital product if it answers the question that person is asking, and if that question is of immense importance to that person.

I am going to use quite a few you tube videos to show you the different aspects of using Amazon.  I will say that this research has been very profitable for me as it has opened my eyes to the great possibilities of using Amazon as another method of earning money online. The first you-tube video is on signing up to become an Amazon Associate, they call their affiliate marketers Associates, and it can be a little tricky, so if you want to watch the video click on the link coloured yellow.

When I wrote about how to use WordPress and all the pros and cons of using it, I found almost a complete set of tutorial videos that for someone who has never used WordPress it would be an invaluable resource.  However I did have a comment or two about using so many you-tube videos, but I don’t think there is a better way to show how to use something like Amazon or WordPress than by video, and I am extremely grateful that so many people out there, have made these amazing videos to help others.  Please bear with me, if watching these videos isn’t for you, because you already know everything there is to know about Amazon, just remember that for some of us it is a huge learning curve.

One of the great things with Amazon products is you can use it on your blog post if it is relevant. The more relevant to your blog the products that you are promoting, the more readily your readers will want to purchase that product. Writing reviews seem to be the easiest way to promote Amazon products, but be fair and make sure that if you are reviewing the product that you actually do know the product and can give genuine views on the pros and cons. Some people will write reviews on products they actually own, that is being sold by Amazon. If you want to watch a you-tube video  on Amazon’s Secret on how to make more sales than click on the link coloured yellow.

To promote Amazon products you do need to know how to create Amazon Affiliate links to the actual products, to watch the video than click on the link coloured yellow.

If you go to Amazon there is a section called aStore, and there they give you instructions on how to build an aStore or professional online store that you can embed into your website or add links from your website to a subdomain, and you can do this in minutes and without any programming skills. ‘Associates can configure an aStore in Associates Central by navigating through a forms-driven set up process. The store can be built and configured within minutes and Associates only need to copy a line of html code into their web pages. All data will be served from Amazon Web Services and therefore will always be up to date. Once set up, it does not require any maintenance from the Associate.’  This is copied directly from Amazon to show you that setting up the aStore need not be difficult. If you want to watch a video on how to design your Amazon aStore than click on the link coloured yellow.

If you are serious about promoting Amazon products using WordPress, you can
use something called Shopperpress, a dedicated WordPress theme to enable you to set up you aStore, but it will cost you, however at the moment it is on a half price offer, but for how long I cannot say. If you are interested than go to http://shopperpress.com.

I have since found that there are free WordPress themes that you can adapt to promote Amazon products, and in fact I did have the first of my Amazon Affiliate website up using a dedicated theme, but I changed it for a normal theme because I purchased a plugin that gives this site info on all products that I want to promote and it clashed with the Amazon shopping theme I originally chose.

If you would like to visit my new updated Amazon Shopping Website than click on the link coloured yellow. When I originally built it I used a specific template designed for promoting Amazon products, however I found that I was getting very few visitors. Later I was purchased a plugin but found it wouldn’t work with the theme that was installed so I had that theme deleted and I used the standard theme that comes with the WordPress install.

I set the campaign of products to promote, it can be anything, but because I was very unsure of what I was doing, I just followed the plugin video absolutely, and did my first campaign on video cameras.  Then I thought I would see what happens if I did a campaign on computers, and when I realized that the products would be all muddled up I did try to delete them, but wasn’t successful.  So now I have two campaigns running simultaneously and the plugin writes the blog on each product.

I am watching this with great interest, but still feel that I would be better off promoting products I know and can review because  I use these products and know the pros and cons. Or going ahead and building an Amazon aStore on whatever niche I fancy.

Some marketers find that Amazon Ads are more profitable that Google Adsense, and perhaps easier to implement.  I have tried getting Google Adsense on this website, but somehow I am just not successful.  I have infolinks on as a form of advertising, but haven’t earned a penny from that at all.  So I will try and see how getting Amazon Ads onto the site makes any difference.

That concludes this blog post on how to use Clickbank and Amazon to find suitable products to promote.  My next blog post will be on writing your content or review for the products you are wanting to promote.

About admin

I was born in Zambia,educated in Cape Town, South Africa and emigrated to the United Kingdom in 1970. I came to marry my husband, whom I had met in Cape Town, we have been married for over 40 years and have 3 children and 2 grandchildren of whom we are very proud.
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